Apr 10, 2017
In this episode of TrepStarz, we visited with Delicia Haynes, Owner and Founder of Family First Health Center. Delicia chose to pursue medicine because of a personal experience she had when she was a young girl. From that experience, she knew the exact type of doctor she wanted to be. After completing residency at Halifax Hospital, her entrepreneurial chops kicked in and she decided to open up her own practice. She had a vision and she was determined to see it through. Most doctors are trained to be employees, but in order to fufill the vision she had, she needed to chart her own course and become the boss. She met with colleagues and contacts and was able to secure funding, furniture, advice and everything else she needed to make her dream come true. Once open, things really took off for Delicia. She eventually made a pivot from the traditional insurance based approach to a direct primary care membership-based model. Her active involvement in the entrepreneurial ecosystem has also led to some great opportunities. A little over a year ago, Delicia spoke at 1 Million Cups Daytona Beach. A local CEO was in the audience, he liked what he heard about her direct primary care concept and decided to sign up his employees for her services. Delicia's an entrepreneur, a doctor and is also responsible for managing several employees. We ask about which role she prefers and how she manages her workload. We touch on forms of advertising, including what hasn't worked well. Delicia walks us through the process she took to determine her pricing model. What advice does she give to new entrepreneurs and those looking to start their own business? Get out there and talk to your potential customers! Learn what they want and what they need. Last but not least, what does Dr. Delicia Haynes do to unwind and what's a great quote her mentor once shared with her...tune in to find out!