May 8, 2017
In this episode of TrepStarz, we sit down with Shauna Altes, Founder of Maple Box Dolls to discuss her newest startup, a subscription-based doll delivery service. The inspiration for Maple Box Dolls came from a viral video on Facebook that showed a woman in Australia wiping makeup and excessive paint off the face of a Bratz Doll. The comments from moms about where to find such dolls and Shauna's recent interest in subscription-based business models is what caused the light bulb to go off. She spent the next year working on her new idea and developing a plan to reduce the amount of time she spent on her day job and to maximize her time spent on Maple Box Dolls. She also focused on product development and getting a prototype built. Within one month of launching her Kickstarter crowdfunding campaign, Shauna raised nearly $15,000, $5,000 more than her original funding goal. Shauna shares some excellent advice on crowdfunding that you should pay close attention to. With 300 backers/orders on hold, Shauna is busy identifying the right manufacturer and hopes to be shipping in the very near future. We get Shauna's thoughts on mentoring, lessons learned and what, if any, specific challenges she faces as a female entrepreneur. She also gives us a preview of her newest endeavor, a story time podcast for children. Shauna closes out the show with some great advice on work/life balance. Tune in and be inspired!